CONCEPT MAGAZINE by GRAY®

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The world of luxury, at a glance. Join us as we break down the latest in luxury, blending our emphasis on historical perspectives with our expertise in cutting edge design.

Supercar Muses: 4 Hypermodern Cars That Have Inspired Us
By Admin 1 - 3 Minutes Read

Supercar Muses: 4 Hypermodern Cars That Have Inspired Us

It really is one of those nebulous terms. What does it mean to create a 'supercar'? Does it simply mean developing the fastest available road demon, packed with horsepower and enough in the engine to do a ridiculous 0-60? Or does it entail something more, to create something that is primarily fast...
Titanium: From Formula One into Your Pocket
By Admin 1 - 3 Minutes Read

Titanium: From Formula One into Your Pocket

A material used in the most demanding environments such as in aircraft components, missiles, and formula one vehicles, Titanium has been around for the last two centuries, but it was only with the Kroll process in the 1930s that Titanium could be extracted in industrial amounts. Over the past decade, it...
Introducing the Advent for the iPhone X and 8
By Admin 1 - 3 Minutes Read

Introducing the Advent for the iPhone X and 8

The Spirit of the Future, Engineered Today. GRAY brings the future of luxury into the present with the Advent Aurora, the most expensive iPhone X case in the world. Singapore, 20 September 2017 --- Finally, a case that looks as good as your new iPhone X. GRAY, a Singapore based...
Gray Enlists Équité in it's Fight to Change the Face of Luxury
By Admin 1 - 2 Minutes Read

Gray Enlists Équité in it's Fight to Change the Face of Luxury

Singapore and New York June 2017. The Gray management has announced a strategic partnership with Équité Consulting, sending a strong signal of it's intent to lead the next wave of luxury. With it's proprietary brand development tools and creative expertise, Équité helps brands strengthen their luxuriousness and brand equity. Founded by...
Press Release
RM 27-03 Rafael Nadal
By Admin 1 - 2 Minutes Read

RM 27-03 Rafael Nadal

Another year, another Roland Garros. If you need another reason to support Rafael Nadal at this year’s French Open, take 27-03 more: meet the brand new Richard Mille RM 27-03, the next edition of the collaboration between Mille and Nadal.   The unlikely friendship between watchmaker and tennis superstar began...
Rafael Nadal Richard Mille
Apple HomePod
By Admin 1 - 2 Minutes Read

Apple HomePod

Think different. “We want to reinvent home music”, said Apple CEO Tim Cook, and so they did. Meet the HomePod, Apple’s attempt at combining a smart speaker with a good speaker, something that amazingly nobody had ever thought to do before. Combining the best of Apple-engineered audio technology and advanced...
Apple HomePod
MB&F HM6 Alien Nation
By Admin 1 - 3 Minutes Read

MB&F HM6 Alien Nation

We’ve been down this road before. As ardent admirers of the great minds over at MB&F, we have covered their work extensively, most recently over the captivating Destination Moon. Yet again, we bring you the latest scoop.   “The year is 2017, and the aliens have landed.” MB&F have taken...
HM6 MB&F
Zebra Boat
By Admin 1 - 2 Minutes Read

Zebra Boat

A timeless design, imbued with the latest technology. That’s the Zebra boat for you. An electric boat designed by Parisian industrial designer Dimitri Bez, the Zebra is inspired by the iconic 1947 Sea Maid Wooden Ski Boat, and harks of old-world Monaco charm. Outfitted with a unique set of ‘Zebra’...
Dimitri Bez Yacht
Daymak C5 Blast Ultimate Go-Kart
By Admin 1 - 2 Minutes Read

Daymak C5 Blast Ultimate Go-Kart

Imagine a Go-Kart. Now imagine the fastest one on the planet, one capable of going from 0 to 60 in under 1.5 seconds. Who needs one? Nobody. Who wants one? Well, just about every thrill seeker on the planet, and many more. This is the premise that Daymark began with...
Daymark Go-Kart